…..hair is made up of 97% keratin protein and 3% moisture lipids but the moisture accounts for 98% of the weight?

It’s true! If hair is lacking moisture, it loses elasticity and won’t hold a curl or bend. It actually weighs less and therefore tends to become full of static and often has flyaways. That is why InfraShine thermal tools work to seal in the moisture and allow you to style without drying out hair.